MadKudu is a predictive analytics platform that empowers B2B sales and marketing teams to improve sales productivity and accelerate pipeline generation. It does so with the following 4 components:
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MadKudu captures signals from all your systems and a multitude of data providers to get a unified view of what your buyers are doing. Learn more about our system integrations and signals.
AI Scoring
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MadKudu automatically analyzes your customers’ behavior to understand which signals are true indicators of buying intent. Learn more about MadKudu scoring.
Sales playbooks
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MadKudu recommends actions and plays for sellers to execute inside your sales execution platform (Outreach, Gong Engage, Salesloft). Learn more about Sales playbooks and Copilot
Account & Lead Intelligence
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MadKudu automates the research of your accounts and leads by bringing together all relevant information in a single pane of glass. Learn more about Account & Contact Intelligence.