API consumption is based on a variety of factors. There are some ways to estimate the API calls that will be consumed by the integration - but please be advised this may be subject to change.
If you find your integration is consuming too much quota, or that you are nearing your quota, please
turn Auto Sync off.
filter your enrichment with Segments
The API calls we consume directly relates to the number of Account and Leads we are enriching, and the type of data we are sending over.
For example, a Salesforce org with:
5,000 Accounts
10,000 Leads
10 products selected
5 spend categories selected
Firmograpics enabled
We can estimate that in a 24 hour rolling window, the integration will consume:
(10 * 15_000) # products
+ (5 * 15_000) # it spend categories
+ (2 * 15_000) # firmos
= 255,000 calls