Once the model has been built, it's time to start syncing these predictions to your CRM platforms of choice.

What are the fields needed to be created?

  1. MK Likelihood to Buy
  2. MK Likelihood to Buy Score
  3. MK Likelihood to Buy Segment
  4. MK Recent Activity (see here for more details)

What are the specific details required in the field creation?

{  
   "fullName":"[object].mk_likelihood_to_buy_segment__c",
   "label":"MK Likelihood to Buy Segment",
   "externalId":"false",
   "required":"false",
   "type":"Text",
   "length":255
},
{  
   "fullName":"[object].mk_likelihood_to_buy_score__c",
   "label":"MK Likelihood to Buy Score",
   "externalId":"false",
   "required":"false",
   "type":"Number",
   "precision":18,
   "scale":0
},
{  
   "fullName":"[object].mk_likelihood_to_buy__c",
   "label":"MK Likelihood to Buy",
   "required":"False",
   "type":"Html",
   "visibleLines":10,
   "length":255
},
{  
   "fullName":"[object].mk_recent_activity__c",
   "label":"MK Recent Activity",
   "required":"False",
   "type":"Html",
   "visibleLines":10,
   "length":32,768
},


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