---
title: "What are the different scores?"
slug: "what-are-the-different-scores"
updated: 2025-11-05T01:57:21Z
published: 2025-11-05T01:57:21Z
---

> ## Documentation Index
> Fetch the complete documentation index at: https://help.madkudu.com/llms.txt
> Use this file to discover all available pages before exploring further.

# What are the different scores?

Here is an example of a Lead score displayed in Salesforce

[![](https://madkudu-1b0dbcf1682f.intercom-attachments-7.com/i/o/151248806/9fefe707825cf759a38eed53/T9oqO7uGCHI2gbolrB6TCZHmaqLKEohpsA_Zz7UE9EOoNsqo9NidzEqkF_s8AYEnwSexCgeLgQPiLlklOG8s7aC4k18DgyyQaUpSvzkO3ekAWpmcdU7mfG7vfrK56a5bStcPPUEoa38)](https://madkudu-1b0dbcf1682f.intercom-attachments-7.com/i/o/151248806/9fefe707825cf759a38eed53/T9oqO7uGCHI2gbolrB6TCZHmaqLKEohpsA_Zz7UE9EOoNsqo9NidzEqkF_s8AYEnwSexCgeLgQPiLlklOG8s7aC4k18DgyyQaUpSvzkO3ekAWpmcdU7mfG7vfrK56a5bStcPPUEoa38)

For each scoring model, HG Insights scores your records by pushing the following data in your CRM:

- a **segment: l**ow, medium, good or high, very good or very high)
- a **score**: a number between 0 to 100 in case you need more granularity than the segment
- an **emoji**: a visual way to read the score
- **signals** : a list of select positive and negative reasons that explain why the lead has been scored this way. These reasons are not exhaustive but give you high-level context on the score.

[![](https://downloads.intercomcdn.com/i/o/151248638/52eed5f1f39186d56a80eeb3/image.png)](https://downloads.intercomcdn.com/i/o/151248638/52eed5f1f39186d56a80eeb3/image.png)

## **What are the scores associated to each segment?**

**Customer Fit model**

- ⭐️⭐️⭐️ **Very good** segment: scores from **85 to 100**
- ⭐️⭐️ **Good******segment: scores from **70 to 84**
- ⭐️ **Medium** segment: scores from **50 to 69**
- ❌**Low** segment: scores from **0 to 49**

**Likelihood to Buy model**

- 🔥🔥🔥**Very high******segment: scores from **85 to 100**
- 🔥🔥**High******segment: scores from **70 to 84**
- 🔥**Medium** segment: scores from **50 to 69**
- ❄️ **Low** segment: scores from **0 to 49**

**Lead Grade**

- **A**: scores from******90 to 100**
- **B**: scores from **75 to 89**
- **C**: scores from **50 to 74**
- **D**: scores from **25 to 49**
- **E**: scores from **1 to 24**