---
title: "How to send Slack alert for qualified leads?"
slug: "how-to-send-slack-alert-for-qualified-leads"
updated: 2024-10-21T23:58:48Z
published: 2024-10-21T23:58:48Z
---

> ## Documentation Index
> Fetch the complete documentation index at: https://help.madkudu.com/llms.txt
> Use this file to discover all available pages before exploring further.

# How to send Slack alert for qualified leads?

## How to send a Slack alert when a qualified lead submits a form using Zapier

## Overview

Before getting started, here’s the quick overview of what we are going to be doing:

- Create a Zap in Zapier that triggers when a qualified lead submits a form
- Sends an alert to Slack

[![](https://downloads.intercomcdn.com/i/o/120011716/3f4d2bd1d5bf4286e6e1e1f8/slack_alert_overview.png)](https://downloads.intercomcdn.com/i/o/120011716/3f4d2bd1d5bf4286e6e1e1f8/slack_alert_overview.png)

## Step 1: Create a Zap that score users sent to a webhook

First, log in to your Zapier account at [http://www.zapier.com](https://zapier.com/). If you don’t have one, you can create one immediately. It takes a minute and it’s free

Once in Zapier, click on **Make a Zap!** at the top of the screen.

- For your trigger, choose Webhook by Zapier in the list.
- Select Catch Hook
- Choose New User as the trigger
- Enter email as the object
- Save the unique webhook URL that is generated

[![](https://downloads.intercomcdn.com/i/o/120011718/8e2840068db191a479074484/catch_hook.png)](https://downloads.intercomcdn.com/i/o/120011718/8e2840068db191a479074484/catch_hook.png)

## Step 2: Score the email using MadKudu

For the second step of your Zap, choose MadKudu and follow the instructions. When asked for an email, you should pass the **Email** field from step 1.

[![](https://downloads.intercomcdn.com/i/o/120011720/9983675a1d003af4d3320309/madkudu.png)](https://downloads.intercomcdn.com/i/o/120011720/9983675a1d003af4d3320309/madkudu.png)

For additional instructions, take a look [here](/v1/docs/zapier-1).

## Step 3: Send a Slack message

For the third step, add choose **Slack** as the last step.

- You can choose Send Channel Message or Send Direct Message as the action
- Connect your Slack account
- Select the Channel
- Customize the message

[![](https://downloads.intercomcdn.com/i/o/120011723/1bbcc9dc03d1df8118898fb9/step3.png)](https://downloads.intercomcdn.com/i/o/120011723/1bbcc9dc03d1df8118898fb9/step3.png)

Step 4: Add the unique webhook URL to the MadKudu Campaign and turn on your Zap!

[![](https://downloads.intercomcdn.com/i/o/120011725/9c97a4c8d6d5f723d97e08ea/zap_on.png)](https://downloads.intercomcdn.com/i/o/120011725/9c97a4c8d6d5f723d97e08ea/zap_on.png)